Business development assignment on: Company strategy
Company Name – Barnes & Noble Booksellers, Inc.
Official Website – http:// http://www.barnesandnoble.com/
Approx. number of employees – 40,000
Product/Services – The Company incorporated in 1986, is a bookseller. The company’s main business is the sale of trade books, mass market paperbacks, e-books, children books and other digital content. The company is a content, commerce and technology company which provides its customers access to books, magazines and newspapers on its multi- channel distribution platform.
Company Name – Wal-Mart Inc
Official Website – http:// http://www.walmartstores.com/
Approx. number of employees – 2.2 million
Product/Services – Wal-Mart incorporated in 1989, operates retail stores, in various formats around globally. Company operates in three business segments, Wal-Mart U.S segment, Wal-Mart international segment, Sam’s club segment. Wal-Mart U.S does business in six merchandise units, including grocery, entertainment, health and wellness. Wal-Mart international has a portfolio with approximately 70 banners in retail, wholesale and other. Sam’s club offers merchandise including hard goods and some soft goods.
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