Business development assignment essay help online: Fletcher Jones company 

Introduction

Fletcher Jones Company was founded by David Fletcher Jones was a Businessman. He was born at Bendigo on 1985.In his initial stage of Life he had also served the army. As he suffered from injuries doctor had suggested him to do sales job. Later when he had some finance he started to explore the business of garments by taking three shop premises on rent basis. After sometime he found his business to be full of struggle because the shops were located at wrong location. His one of the shop was known for making men’s trousers and suits. Though there were financial difficulties the business started to grow because of the increasing number of tailors and the shops being located at prime locations (Australian Dictionary of Biography     2012). He always wanted to create a business based on the equality model to reduce the imbalance between the richer and poor in the society. He started this company with lots of Hardships.

Continental Airlines was founded on 1934.It was named as Varney Speed by founders called Walter Varney and Louis Mueller at EL Paso, Texas. In 1937 it was named as Continental Airlines and was moved to Denver, Colorado. It had participated in world war to expand its business by providing transportation service to the military. In 1950 Continental Airlines was merged with Pioneer Airlines. It used to operate 7 days a week in the route of Chicago & Los Angeles. With the help of Airline Deregulation Continental Airlines expanded its route system by developing price structure. In 1983 there was a huge loss for Continental due to rise in fuel prices. On 1993, 90 Boeing aircrafts were purchased and it was financed by its new partners like Air Canada (Seat Maestro    2009). It helped to manage the loss business and turned it into the profits. Today it is known as the world fifth largest Airline Company.

Theory of Business

Fletcher Jones business was based on quality and integrity basis. David Fletcher Jones valued people before the profit. It was based on social and economic business theory. Cooperative model was used for providing social value to the society. He used to employ the poor and disable people. Business was started with keeping in mind about the social welfare of the people( Fairfax Media    2012).

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