Topic: Price Strategy

This is not a research paper.

we are to be applying what we’ve learned in a hypothetical real-world situation, so we aren’t supposed to just explain the portions of a marketing plan from what we have been learning. The name of my course is Business 330. The book name is Kerin & Hartley: from ch. 18.

For this week the overall outcome is learning how to:
Design a marketing plan for a new product by an existing company.
Discuss marketing and business plans while developing a collaborative marketing plan.
Develop a collaborative marketing plan.

What to DO:

Make a fake Price Strategy for the items of home automation systems.

Do a list of fake Price Strategy showing detail information about home automation systems that is made by the Apple Stores and make it look like we are creating a marketing plan. However, the Price Strategy is part of the marketing plan. Focus how prices nothing but strategies. Feel free to use price guides, making decision promotes Prices only on items made by the Apple Store for Home automation systems. Use targets, charts, etc.

ATTACHED FILES: HOW TO READ IT

I have attached a copy of two course documents for this week assignment. One is for grading and the other is about how to write the end of the marketing plan. Because right now are drafting our work. So this is our final draft and my topic is price strategy and the idea is home automation system.

If you have any questions, please let me know. Remember we are drafting and building and coming up with items that would build a market plan for a business.

Topic: Long-Term Financing

Thread: Discuss the following questions: How can we use the futures market to hedge against rising interest rates? What is the difference between using derivatives to hedge against risks and using them to speculate? Relate this topic to Christianity and how or if we can use these elements to prosper spiritually. You must 1 one thread of at least 250 words.

Please review the following information for assignment in Business 330. Please follow the bullets below and write a one page discussing the following topics.

The Discussion Board Forum assignment this week is taken from chapter 16 of the text, a short chapter detailing Social Media sites. There is no video associated with this assignment.

Social Media is revolutionizing the way we communicate with one another. It also is becoming a medium of choice in the way that companies advertise. Provide a comprehensive response for each of following questions:

• How did social media begin, and how has it found so much favor in such a short period of time?
• Compare and contrast Facebook, Twitter, LinkedIn, and YouTube, describing each in your own words (no citations from the text). Describe and provide an example of each.
• How is a social media chosen and integrated into a marketing plan. How is the effectiveness of the use of social media measured?

Here the information to write about below as follows:

NOTE: Please answer and follow all the bullets below as follows

Google is an example of a company that has quickly emerged as a market leader in “information” access, distribution and online advertising. Have you ever wondered how Google can afford to build, staff and operate Best of Breed data centers that enable near immediate access to a world of information, with an “intuitive” capability that adapts to the search interests of a user? Here is your opportunity to answer these question, and more.

Read the Google business case in the text, and watch the Google video:http://www.viddler.com/embed/bf7fc9fa. Provide comprehensive responses to the following questions:

• Research “Google” using Google, and describe the first two (non-Google, non-Wiki, non Facebook) “website hits” that appear. How did these two “hits” make it to the “first displayed” positions in a Google search?
• Explain Google’s AdWord and AdSense services and describe how each benefits a firm considering online advertising with Google. What are the differences in the two services?
• Do you think that Google is financially successful in their online advertising business model? Explain why or why not.
• What other areas of growth are likely to be pursued by Google in the future?

TOPIC:

Protecting the whistle blower

Assignment information:

Write 2 page essay paper on the topic, “Protecting the Whistle Blower” The course is Business 409. Be sure to include a title page, scholarly journals, abstract, and a reference page in addition to your essay pages. APA format is required. Double-spaced pages in length, with 1-inch margins.

Module/Week 5 — Obtaining and Managing Financial Resources

*******The name of the book for this course is below********

Worth, M. J., (2014). Nonprofit management: Principles and practice (3rd ed.). Thousands Oaks, CA: Sage Publications. ISBN: ********43092.

*******Assignment details are below********

The assignment is for week 5 We are covering Chapters 11–14, Please write a thread discussion on the below question from the book in chapters 11-14 which deal with obtaining and managing resources for the non-profit organization. The discussion assignment must include those 3 concepts from the book. The word count is 500.

*************Assignment Question and requirement is Below***************

Think of a non-profit organization you are familiar with. If you are not familiar with one, please become familiar with one in order to complete this assignment in a professional and informed manner. In terms of the chapters we covered, what do you consider to be the 3 most important concepts that the organization should consider? Include in your answer:

The concepts
Page numbers where the concepts may be located
A brief definition of the concepts
How the organization would benefit from considering the concepts you have chosen
How the application of the topic reflects God’s purpose or design

***************More additional information about this assignment as below*****************

Chapters 6–10 deal with managing the non-profit organization. Think of a non-profit organization you are familiar with. If you are not familiar with one, please become familiar with one in order to complete this assignment in a professional and informed manner. In terms of the chapters we covered, what do you consider to be the 3 most important concepts that the organization should consider? Include in your answer:

The concepts
Page numbers where the concepts may be located
A brief definition of the concepts
How the organization would benefit from considering the concepts you have chosen
How the application of the topic reflects God’s purpose or design.

Business Management

Abstract

The selected organization in the study will is SLG group, which is one of the most popular nonprofit organizations in United Kingdom. It operates its business in Liverpool. The three important areas, which will be identified in the study, are development process of a team, plans and proceedings and identifications of key areas in the economy.

Introduction

The present study will highlight what three important areas, which a nonprofit organization should consider in the operations of the business plans and policies. Three important points, which are emphasized in the study, to increase the efficiency, are as follows. The selected organization in the study is SLH Group (Slhgroup.co.uk, 2016). SLG group is one of the most significant nonprofit organizations in the United Kingdom. It operates its business in the United Kingdom mainly in Liverpool (Slhgroup.co.uk, 2016).

Three concepts that the organization should consider

The objective of the study is to highlight all the factors of a nonprofit organization, which will allow the organization to increase efficiency in the organization. The company has done well towards achieving the customer services excellence. The objective of the different nonprofit organization is to contribute to the society (Reider, 2012). Primarily the company needs to develop a proper team, which will allow the organization to identify what are the critical areas of the community that need to be developed (Zhang, 2012). The organization needs to develop a proper target area in which all the activities needs to be formulated in an appropriate manner which will allow the organization to develop an adequate plans and proceedings. Methods and procedures are essential in every organization whether it a nonprofit organization or a profit organization. Different approaches and circumstances will allow any group to develop a proper business strategy (Reider, 2012).

The final objective, which needs to be formulated for a nonprofit organization, is to identify the most economical challenged areas in the economy. In different countries, whether a developed country or a developing country there are few areas, which are economically challenged. The developed team in the organization needs to identify the economically challenged area of the country (Slhgroup.co.uk, 2016). It will allow the team to identify all the backward and economically challenged area of the country. There are individual goals and objectives in the organizations (Reider, 2012). The job of an efficient organization is to identify all key areas, which will allow the organization to transform all the activities of the organization in a common direction, which will allow the nonprofit enterprise to achieve the common organizational goals and objectives (Zhang, 2012).

Conclusion

The concluding part of the study wills summarizes all the key areas which the nonprofit organization needs to develop in the operations of the business. There are three important areas, which are identified in the study, which will allow the selected group to develop its business plans, and policies. A team needs to be formulated in the body, which will enable the organization to identify the critical areas. The second point, which is highlighted in the study, is the process of development of a proper plans and proceedings, which will allow the organization to achieve the common organizational goals and activities. The final concept, which is highlighted in the study, is to identify the economically backward areas of the country. It will help the organization to contribute towards the development of the society.

Reference list

Reider, R. (2012). Expanding customer service as a profit center. [New York, N.Y.] (222 East 46th Street, New York, NY 10017): Business Expert Press.

Slhgroup.co.uk,. (2016). Retrieved 6 February 2016, from http://www.slhgroup.co.uk/

Zhang, W. (2012). Advanced technology in teaching. Berlin: Springer.

Non-Profit Management

Name of the student:

Name of the University

Authors Note:

Abstract

The selected organization in the study is American Charity. The major three concepts, which will be highlighted in the survey, are effective leadership, strategic planning, programs, and optimum utilization of resources. This entire concept will allow the organization to achieve the common organizational goals and objectives.

Introduction

In the business world, there are two kinds of business organization. One is profit-making organization and on the other hand, is a nonprofit organization. The objective of the study is to analyze some of the significant factors of the nonprofit organization. The selected management book in the study is principles and practice of nonprofit management. Michael J. Worth developed this particular book. The present book concludes about the different kinds involved in the development process of nonprofit organization. The objective of the different nonprofit organization is to contribute to the betterment of the society (Worth, 2013). It is one of the main different between a profit making organization and a non-profit making organization. The objective of the profit making organization is always to earn a profit and on the other hand, the goal of the different nonprofit organization is to contribute to the betterment of the society. Making profit is the secondary issue of types of nonprofit organization.

Three Concepts for Non Profit Organization

The selected group in the study is American Charities. American Charities is one of the most common and important group, which develops different kinds, plans, and policies towards the contribution of the society (America’s Charities, 2014). The objective of the study is to conclude about the three important concepts, which will highlight obtaining and managing resources for the nonprofit organization. The three essential concepts, which are emphasized in the study, are effective leadership, strategic planning, programs, and optimum utilization of resources. The three identified concepts in the study will allow the organization to fulfill the required goals and objectives. Different groups develop some individual aims and targets whether a profit making organization or a nonprofit making organization. The goals and objectives of the organization are determined by keeping in mind the requirements of the organization as well as the demands of the society.

The first concept, which is highlighted in the study will, is the notion of the effective leadership. The idea of effective leadership will allow the organization to execute all the plans and proceedings in the right manner. It will help the team to find the best alternative solution to solve different kinds of organizational problems (Worth, 2013). The second factor, which is highlighted in the study, is the notion of strategic planning. Strategic planning will allow the organization to develop all the plans in a proper manner. There are some common organizational goals and objectives, if the group develops a strong strategic planning, it will automatically allow the organization to achieve the common corporate aims and objectives.  The final concept, which is highlighted in the study, is the optimum utilization of the resources. Resources of the organization are limited weather a profit making organization or a nonprofit making organization (Worth, 2013). By adopting this particular concept, the company will be benefited in different ways.

Conclusion

The concluding part of the study will summarize the three essential concepts, which will highlight the organizational behavior of the selected company. The three concepts are the development of strategic planning, effective leadership, and optimum utilization of resources. The chosen organization is American Charities.

Reference List

America’s Charities,. (2014). Donate to Your Favorite Charities Through Workplace Giving. Retrieved 12 February 2016, from https://www.charities.org/donate-your-favorite-charities-through-workplace-

Worth, M. J. (2013). Nonprofit management: Principles and practice. Sage.

Protecting Whistleblowers

Name of the Student

Name of the Organization

Author’s Note

Abstract

This assignment entitled as “Protecting Whistleblowers” will focus on the rules, regulations and procedures adopted by organizations to protect their whistleblowers from retaliation. Besides, this assignment will also shed light on how a whistleblower can inform his organization about any illegal practice by following organization’s rules. The main goal of this assignment is to find out how a whistleblower can be protected from internal threats and external threats.

A whistleblower in an organization is the person who collects all the information on any illegal activities occurring in that organization and reports it to the senior authorities. A whistleblower can be normal employees, suppliers, clients or any other individual who gain knowledge of illegal activities by witnessing it or being told about it. For the sake of the companies, Occupational Safety and Health Administration (OSHA) and Securities and Exchange Commission (SEC) has created various programs to protect whistleblowers from retaliation (Goodof, 2013).

As whistleblowers serve to report any unauthorized or illegal behaviors of any employee or senior personnel of the company, there are chances that he will lose his job, or he will face any other threats from those persons. On the other hand, whistleblowing is very important in any organization as it helps the management to keep their organization neat and clean. Therefore, it became necessary to protect the whistleblowers and encourage their services. Since then, several whistle blower acts are introduced in countries and organizations to protect whistleblowers from retaliation. For example, in 1998 Whistleblower Protection Act (WPA) was released to protect federal government employees of United States who are responsible for disclosing information about illegal and dishonest activities going on at a government organization (Devine 2013). In 1970, OSHA introduced another whistleblower protection act which is later expanded by Congress into twenty-two federal laws to protect whistleblowers. This law protects employees who report work place violations from various professional sectors like environmental, motor vehicle safety, railroad, maritime, food safety, pipeline, consumer product, nuclear, airline, health and public transportation agency. Some other factors are there that can help a whistleblower to protect himself by blowing the whistle at the right time to the right person. If a whistleblower discloses any illegal activity to the right person through the procedures which the senior employees have authorized, the law protects him (Devine & Walden, 2013). However, to get protection from law, a whistleblower must be hundred percent sure that malpractice is occurring in the organization. Types of illegal activities which are covered by the law are criminal offenses, inequality of justice, danger to people’s health and safety, a threat to the environment and failure to comply with a legal obligation. Any organization must not reveal the identity of a whistleblower unless it is demanded by law and order when they are ready to take serious actions against the persons who are responsible for any malpractice. However, before blowing the whistle, whistleblowers must understand that they will not get any protection from the organization and law if they have signed the official secrets Act as a part of their employment contract (Devine 2013).

Every organization is now working to protect and encourage their whistleblowers. They understood that only employees can figure out whether any illegal activities in the organization are going on or not. If yes, then it is essential to find out the roots of those activities and remove them once and for all. Therefore, they are feeling the importance provide proper protection to those employees who can serve this purpose.

References

Devine, T. (2013). The Whistleblower Protection Act Burdens of Proof: Ground Rules for Credible Free Speech Rights. E-Journal of International and Comparative Labour Studies.

Devine, T., & Walden, S. (2013). International Best Practices for Whistleblower Policies. Government Accountability Project.

Guyer, T., Peterson, N., & Exedra, H. (2013, May). The Current State of Whistleblower Law in Europe: A Report by the Government Accountability Project. In Government Accountability Project, presented to the Midyear Meeting of the American Bar Association International Labor & Employment Law Committee, Rome (pp. 5-9).

Goodof, D. A., Bandyopadhyay, J., & McGee, P. F. (2013, July). Whistleblower Protection: Fact or Fiction?. In Competition Forum (Vol. 11, No. 2, p. 85). American Society for Competitiveness.

Business

Student’s Name

Institution Affiliation

Introduction

Google is a company that is focused in Internet-related services and the product it is an international technology company located in America. Their services include software, search, cloud computing, and online marketing techniques (Harris Secret, 2014). The first two were able to appear because they used Google ads to market as well as used SEO writing to increase their Google index[Su1] . Besides, the use of Google sitemap helped the website to be on the first pages of Google (Secret, 2014).

AdWords and AdSense services

AdWords are the facilities for the promoters; promoters uses the AdWords to sell goods or services online. It is also used a marketing tool to persuade clients or customers to the website as well as make proper sales. While AdSense is managed by individuals who run the website and are ready to show an advert on that same website to earn portion of the income from those adverts.

The Benefits of AdWords and AdSense

The AdWords get help from Google because they get much revenue due to the selling of goods or services from their site, the web page from Google to display and select the advert,

Same as AdWords, it is administered, maintained, sorted by Google, AdSense generate its revenue on either per-impression or per-click basis, so AdSense benefit as a firm from the online sale through Google (Secret, 2014). [Su2]

The difference between AdWords and AdSense

            One that thing to understand is that Google device does not make money, Google’s AdWords supports Google to make a lot of money that enables the free search device to function (Moran Hunt, 2014).  While the Google AdSense helps Google to issue the advert for the AdWords campaign to the publishers online.

Do you think that Google is financially successful in their online advertising business?

With the help of AdWords and AdSense, Google is generating a lot of income. For instance, in the year 2012 Google received the total of USD43.7 billion from the advertisement revenues. This shows that Google has many users worldwide hence generating a lot of revenue (Secret, 2014).[Su3]

What other areas of growth are likely to be pursued by Google in the future?

E-learning is very vital and essential it is referred as a process of learning through internet, this process includes web-based learning, virtual classrooms, and computer based learning and digital collaboration. The content is conveyed through internet, video tape or audio tape, CD-ROM and digital satellite TV (Moran Hunt, 2014). This is the area where google should pursue in future, e-learning is growing very fast many people prefer getting their education through it

Conclusion

I conclude that lot of people who owns websites complain that AdSense account was physically challenged immediately before they receive their first ever pay check from the Google Company. Although Google claims that the account disabled because of fraud or illegal content, this is where I believe Google needed to work on and verified the issue (Secret, 2014).[Su4]

References

Harris, C., & Secret, S. T. (2014). How to Get Top Ranking on the First Page of Google by          Search Engine Optimization (Simple Online Marketing) ,[Kindle Edition]. Seattle, WA:     Amazon Digital Services.

Moran, M., & Hunt, B. (2014). Search engine marketing, inc.: Driving search traffic to your          company’s website. IBM Press.