QUESTION
Explain the nature of culture; u may select any aspect of culture
Such as language, religion, cultural norms in the society or any cultural dimension
SOLUTION
Language is “a set of symbols shared by a community to communicate meaning and experience” (Jandt, 2004, p147). It cannot be separated from culture and it is through language that we construct and deconstruct our culture, learning who ‘we’ are and who ‘they’ are (Lull, 2000, p139). Language is one of the most important and critical aspect in showcasing the cultural identity and dimension in front of any one. It is one of the powerful mode of communication and exchange of thought from one person to the other. With the help of language we can also transfer our thoughts and aspects to any person and this also shows our cultural and social structure and identity which we show by our language and lingual aspects like symbols and all. Language is like an inherent quality which we get or learn from our surrounding and society. We practice it and as we practice more and more, our concern get more clearer and we could gain mastery in that particular language. But if we talk about the cross cultural consideration we need to understand other languages too hand on hand to understand the other cultural aspects and their point of view. To learn another language is not a big deal but to implement and to understand the cultural aspects of the particular language or being delivered via any language is the main concern and this plays an important role in the cultural dimension and the transfer of knowledge and cultural aspects from one person to the other and from one culture to the other.
It is very difficult to understand the cultural aspects without knowing or understanding that particular language and also to use the appropriate language and its consideration will be depending upon the strong and in depth understanding of that particular culture. Means both the language and the culture are interdependent to each other and both go hand on hand to make an effective and efficient transfer of knowledge and views. Haarmann (1999, p64) has noted that language is “a major marker for most of the local groups across the world, and the language was assigned an ideological role as the marker par excellence of ethnic identity”. Language is the marker of some particular culture and ethnic group and their considerations to the other group or the society. Language makes the ideas clearer and helps them to transfer their ideas and cultural identity via language. So it is again very necessary for both the parties to understand some particular language or the language which both the parties can understand effectively. Then only the communication will be completed and effective.
To understand any particular language requires a continuous practice and the use of that particular language in their day to day life. Until and unless we are able to use it to our daily routine we won’t be able to grasp the real and natural phenomenon behind that particular language and as a result we won’t be able to communicate in and effective manner and if we talk about the cultural understanding it will again make some deficiency in this cultural understanding due to lack of the proper knowledge and understanding of the language. If we need to present our self in front of someone then again there is requirement of language that will help in communicating our ideas to someone. Ideas and thoughts are again a great requirement for the change and innovation in the society and the other areas such as research and development. We can see the in our surrounding, at each and every step we need to communicate effectively with others to present our views and the aspects, so that they can easily understand our point and aspects.
There is a socio-cultural relationship between the culture and the language, because of their interdependence and the correlation between both of them. Researchers have already found that there is a strong socio-cultural relationship between the culture and the language for the better understanding and working together in an effective and integrated manner.
It is language which helps us in delivering our thoughts and experiencing it in real life experience and happenings. Language works as the bridge between the conceptual language and the experimental views depending upon the qualitative aspects of the particular language. The more we are knowledge and in depth to it the more we will be able to deliver our thoughts to the external world and to the external people in our surrounding. This will help in communicating and qualitative expansion of the knowledge and the skills to the other culture and that process leads to the cultural mixture and cultural flow in an effective and efficient manner.
At present we can see the use of multicultural language in our day to day life due to globalization and the expansion of the cultural diversity in our surroundings. There is no any boundary or limitation in any cultural aspects now all the cultural and linguistic dimensions have become probably the same and equally important for the better understanding of the workforce diversity and the work culture with a diverse team and in the diverse cultural team and nation. Now we cannot rely on the single language, if we want to achieve something at par we need to understand and not only understand but also we need to gain mastery in most of the global languages such as English, Chinese, German and others. These are the most linguistic views and related countries which are very much indulge in the cross cultural diversity and the workforce development. To understand their view and communicate with them it is very much required to understand their point of view via their language and then only we can make a strong and diversified business ethics and contrast to the cross border economic growth and development.
As we know there is no limit of words if we start each and every aspect of the dimension of the language and its critical uses and importance in our life. But here, I need to conclude the topic with some collective views starting from the earlier days to the current and future perspective, the language is the most critical and important bridge between the cultural and socio-cultural transfer of the knowledge and skills for the growth and development of the culture and the economy as a whole.
References:
Culture and language: the case of cultural dimensions and personal pronoun use.
Journal of Cross-Cultural Psychology, May 01, 1998, Kashima, Emiko S.; Kashima, Yoshihisa, online viewed on 13th Mar 2012,
http://www.accessmylibrary.com/article-1G1-20540029/culture-and-language-case.html
The impact of cultural dimensions on language use in quality newspapers Folker Hanusch School of Communication, University of the Sunshine Coast, online viewed on 14th Mar 2012,
http://www.ec.ubi.pt/ec/03/pdf/hanusch-impact-cultural-dimensions.pdf
Bourhis, Richard, Howard Giles & Doreen Rosenthal. 1981. Notes on the construction of a ‘Subjective Vitality Questionnaire’ for ethnolinguistic groups. Journal of Multilingual and Multicultural Development 2:144-155.
David, Maya Khemlani, Ibtisam M.H. Naji & Sheena Kaur. 2003. Language maintenance or language shift among the Punjabi Sikh community in Malaysia? International Journal of the Sociology of Language 161. 1-24.
Li, Wei, Vanithamani Saravanan & Julia Ng Lee Hoon. 1997. Language shift in the Teochew community in Singapore: A family domain analysis. Journal of Multilingual & Multicultural Development 18:5. 364-384.
Lim, Lisa & Umberto Ansaldo. 2007. Identity alignment in the multilingual space: The Malays of Sri Lanka. In E. Anchimbe (ed.) Linguistic identity in multilingual postcolonial spaces. Cambridge Scholars Press.
Mesthrie, Rajend, Joan Swann, Andrea Deumert & William L. Leap. 2009. Introducing Sociolinguistics, 2nd ed. Edinburgh University Press.
Mufwene, Salikoko S. 2002. Colonization, globalization and the plight of ‘weak’ languages. Journal of Linguistics 38. 375-395.
Romaine, Suzanne. 2002. Comment. Can stable diglossia help to preserve endangered languages? International Journal of the Sociology of Language 157. 135-140.
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