HR strategy help online: Case study of HR strategies
Introduction
About 200 million of customers are served through Walmart in one week in the ways as desired by them including retail outlets, on mobile devices and online. Walmart has set is operations under about 69 different banners and in 27 countries. Their sales alone reach up to $444 billion and have about 2.2 million associates around the world (Walmart, 2012). Some of the major implications by them prove that they have grown so large depending on the innovative thinking, leadership through service and commitment for the purpose of saving money where people are concerned so that they have better life. This is case that deals with the human resource management and other strategies that are adapted by Walmart.
Company Overview
The Time line
The first Walmart store was opened in 1963 Rogers and since then they have been dedicated in bringing about a difference to the lives of the customers and communities by improving helping them in saving money and living better (Walmart, 2012)
In the 1960′ s there was a retail revolution and the unshakeable foundation of Walmart was set then which was the Lowest Prices Anytime, Anywhere and the the store grew larger to earn about 24 stores. Walmart went national in 1970’s after almost a decade of the incredible growth. It also became a publicly traded company. Walmart addresses the 1980’s as the decade of the firsts as they reached $1 billion in the annual sales for the first time and also had about 276 stores and employees about 21,000 associates. They became the top retailer of America by 1990’s and also went global. The new logo that they hold upright which is ‘Saving people money so they can live better’ was introduced by Sam Wright. Walmart went online in the 20th century. They also entered Japanese market. They have also made contributions to help in different disasters. The organisation completed 50 years recently and is keen on serving the clients in different parts of the world (Walmart, 2012). The logo that depicts Walmart now is (Walmart, 2012).
The operations at Walmart can be said to be divided into three segments that are super centres, discount stores and business segments. The services that are provided by these stores also vary in nature and size. The membership warehouse club o Walmart is Sam’s Club. There is also Walmart international and it is a part of the stores of Walmart and they vary in forms like discount stores, neighbourhood stores, Sam’s stores and super centres, hypermarkets, websites, warehouse clubs, restaurants, and restaurant across their products with at least 70 banners. The whole of these operations are depicted in three different ways that are wholesale, retail and others (Reuters, 2012).
According the Walmart Annual report, the earning of the year 2012 crossed $15.8 billion in Walmart. They have also managed to return about $101 billion to the shareholders and interests of dividends and share repurchases (Annual Report, 2012). According to Hoovers, they also have about 2.2 million employees in Walmart (Hoovers, 2012).
Organisational Structure of Walmart
Source: (The Official board, 2012)
From the chart it can be seen that CEO Mike Duke the head of divisions of Walmart. His team has a chairman for the board and many directors who helps in in decision making. The other divisions that come under the CEO here are global ecommerce, CAO, CFO, Corporate affairs. legal and secretary, merchandise and replenishment, global customer insights, human resources, sourcing, international, Sam’s club and Walmart in US. The internal divisions of Walmart are Walmart Brazil, Walmart Japan, Walmart China, Walmart Mexico and Central America, Walmart Argentina, Walmart Asia. Walmart Canada, Walmart EMEA, Walmart India, Walmart Latin America, ASDA Stores,
Company Strategy Walmart
Walmart can be compared to a corporation and the vision of the corporation is to become the best retailers in the world. The strategy that was set across by Sam Walton was to target in the low income families and also to goods at a cheaper cost to them. this vision was not only realised because of the master brain that Sam Walton had in mind but also with the help of the technology, distribution and the various strategies that were implemented in logistics. This was one of the major decision and the choice that has a supreme effect on their success including his identity, its distribution and growth.
Organisational Culture at Walmart
Walmart has a very strong culture. Most of the references of the culture are found from the deeper philosophy that Sam has. The culture that is adapted by Walmart is also deep rooted on the philosophy that is adapted by Walmart. The two most pivotal factors in the culture are its pursuit of low price for the products and also authentic customer serviced. The belief that Sam Walton has can be summarised it to three and these believes are followed by Walmart. They are respecting for the individuals, servicing the customers and also striving for excellence.
Along with the rules that are proposed by Sam Walton there are basically three beliefs that are followed by Walmart. The two rules can know as the sundown rule, the ten foot rule. The sun down rule is about attending to the requests that are requested by the customers on the same day where as the ten foot rule is about offering greetings to each other whenever they are in ten foot distance with each other, especially in the case of a customer (The Walmart Culture, 2004). This is yet another means by which they differentiate themselves from the aggressive hospitality that is offered to them by the customers. They strive hard to be extremely friendly by means of offering better services to the customers as it is expected and the expectations of the customers are fulfilled if not exceeded. Apart from the variety of the goods that are offered them in Walmart is also a pleasant change for them.
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