History essay on: Heritage
Heritage refers to all the intangibles which have been preserved as well as acquired by the ancestors. It refers to a range of monuments, theme parks, inherited traditions, culture & objects, etc. The essential & of the much importance is that, heritage refers to variety of current action, meanings, & different types of behaviours which we draw out of them (Bob McKercher and Pamela S.Y. Ho, 2006).According to The International Council on Monuments and Sites (ICOMOS), heritage has been defined as tangible assets, such as historic places, encompassing landscapes, inborn as well as cultural environments, built environments, as well as includes certain intangible assets, which comprises of collected works from the history & prolonged various cultural practices, knowledge as well as various living experiences.
Heritage also refers to tangibles as well as in tangibles which include old memories, ideas, recipes, songs, language, traditional dances & many more elements which depicts the importance as well as the authenticity as to how the visitors interpret the same.
Heritage refers to what has been performed in the past & what it narrates regarding the past generations. All the theme parks, monuments which have been made in past speaks a lot about the previous generations & depicts a unique story which might happen in the near future (Bob McKercher and Pamela S.Y. Ho, 2006).
Heritage refers to one of the most essential elements which represents and present where we live in & also represents the future which we want to build in the near future.This particular essay takes into consideration how the two theme parks i.e. Universal Studio, Singapore & The Disneyland, USA are different. The kind of heritage they use in the products which is being offered to the tourists. It also takes into consideration the various issues of authenticity arising as to how the heritage is being interpreted by the tourists. This essay also talks about the overall experience of the visitors when they visit the two theme parks mentioned above (Bob McKercher and Pamela S.Y. Ho, 2006).
Heritage refers to a medium where each & every individual is linked in the similar culture, reflecting the means of economic development (Bob McKercher and Pamela S.Y. Ho, 2006).
Apart from the heritage which both the theme parks depict in their specified regions, there are varieties of similarities as well as dissimilarities which make them different from one another.
Disneyland, USA, is a theme park located in California with two different operations under it i.e. Disney Theme Park & Disneyland Resorts. After the various renovations & expansion under gone in the theme parks, there were three additional operations started which represented the culture of US (Bob McKercher and Pamela S.Y. Ho, 2006).The three new divisions in the theme park were Mickey’s Toontown, Bear Country & New Orleans Square. These three divisions mentioned above represent the culture, heritage of the US. People at US are too much into enjoying their weekends, have an enjoyable evening with friends, relax, eat & dine. Hence, visiting the Disneyland designed in the heart of the city was the ultimate destination for all the citizens of US to relax & have fun (Kent Grayson & Radan Martinec, 2010).
After completing 55 years, the Disneyland theme park was converted into a resort which represented another picture of the citizens of the US. The citizens of USA were fond of dinning & relaxing with their family, friends, well wishers, etc (Bob McKercher and Pamela S.Y. Ho, 2006).
Whereas, on the other hand Universal Studio at Singapore was located on the Sentosa Island, which majorly focused on the different types of parks, varieties of rides such as roller coaster, Jacquzi, etc., variety of musical shows in order to entertain majority of the crowd towards itself. The citizen of Singapore is more attracted towards those places where there are varieties of musical shows, dance & drama, other cultural programs being held in a particular region (Kent Grayson & Radan Martinec 2010).
Both the attractions mentioned above i.e. Universal Studio, Singapore & the Disneyland at USA represent the various types of cultural differences amongst the tourism sector that prevails in both the countries.The cultural tourism prevails due to a simple reason as the number of tourists are increasing year by year & the visitors are either willing to practice as well as understand the places, explore the various kinds of traditions, culture which are prevalent in the other parts of the world in order to have an increased admittance to the various global customs, which could be seen in the various locations, theme parks as well as the monuments designed in a particular region (Kent Grayson & Radan Martinec 2010).
Moreover, the difference in the cultures occurs due to the heritage, culture which is being used in a particular region. The cultural tourism could be referred to as a phenomenon due to which the cultures have been appreciated (Kent Grayson & Radan Martinec, 2010).
The two places of attraction are the two most well know places which attract huge number of visitors from all across the world. This shows that the increase in the number of tourists in the above two places mentioned has been due to the fact that the people try to link themselves with the heritage, culture of both the places (Bob McKercher and Pamela S.Y. Ho, 2006).
The cultural sightseeing artefact represents the minor magnetism for the large number of the so called ‘cultural tourists’ which come to visit the places from all across the globe (Bob McKercher and Pamela S.Y. Ho, 2006).
The visitors and the tourists, who come to visit the theme parks at USA & Singapore, for the recreational as well as entertaining purposes, come to the theme park to learn about the destinations culture, heritage (David Koenig, 1994).
The consultants of the theme park advice the people to enjoy their experiences which would make the culture an easier task to swallow it like a chocolate pill (Kent Grayson & Radan Martinec, 2010).
Both the theme parks i.e. Universal Studio, Singapore & Disneyland, USA was different from one another due to the offerings provided by the two. The Universal Studio, Singapore originated as a Park Layout occupied most of the part of the Sentosa Island. The park consists of the seven special theme zone known as Lagoons. Each single zone in the park consist of the various unique characters, appearances, attractions dinning as well as the shopping area. The park also consists of the tallest pair of the roller coaster rides which are majorly featured in the television hits featured in Singapore (Kent Grayson & Radan Martinec, 2010).
The studio consists of various restaurants, food carts (courts, plaza) where the visitors could dine & relax. There were various retail stores which would attract more number of shopaholics & would lead to an increase in the revenues generated by the studio.
The theme zone was further divided into seven categories i.e.
° New York
° Sci-fi City
° Far Far Away
° The lost world
° Madagascar
° Hollywood
° Ancient Egypt
The other theme park discussed in this essay refers to the Disneyland at USA. The Disneyland at USA, started with an adventure island followed by a frontier island, Mickey toon town, Fantasy island, Critter island & Tomorrow island (Joar Vitterso, Marit Vorkinn, Odd Inge Vistad & Jorid Vaagland, 2000).
All the divisions of the theme park have been constructed keeping in mind the culture of the people living in US. Kids of US are always fascinated about bears & Mickey mouses. Hence, a different division was constructed in order to attract more number of kids as well as the baby boomers in order to inculcate the culture in them (David Koenig, 1994). A real live adventurous island was constructed to attract, recreate an exotic feeling amongst the tourists (visitors). A haunted house is also constructed in the Disneyland which attracts the notice of the visitors who come to enjoy & take the feel of the ultimate scary lifestyle in the jungles (Joar Vitterso, Marit Vorkinn, Odd Inge Vistad & Jorid Vaagland, 2000).
The whole concept of the Disneyland was imbibed from the spirit of the forefathers. It showcases the adventures enjoyed by them & also gives a feeling so that the current generation could also enjoy the spirit of the same. The mickey toontown was made in order to attract more number of kids. A real live imagination was inculcated amongst the kids regarding Mickey Mouse, Minnie Mouse, Goofy, Donald Duck, etc (Joar Vitterso, Marit Vorkinn, Odd Inge Vistad & Jorid Vaagland, 2000).
Another fascinating divison which wa being operated in the Disneyland was the tomorrows island. As we know, people at US are always a step ahead as compared to the other nations. Thus, this depicts an urge to know what will happen in the near future in individuals life. It refers to a platform which has been made for all those young & booming scientists who want to know what will happen in the future (Joar Vitterso, Marit Vorkinn, Odd Inge Vistad & Jorid Vaagland, 2000).
Thus, a brief description about the two theme parks located at two different regions would help in imparting better understanding between the cultural differences amongst the two different regions (Joar Vitterso, Marit Vorkinn, Odd Inge Vistad & Jorid Vaagland, 2000).
The cultural heritage is undisputed as it depends upon region to region. How things were portrayed in the past & how well the things would be taken up in the present as well as in the future. It should be seen that, both the cultures would be different in some aspects but would also portray certain amount of authenticity (Bob McKercher and Pamela S.Y. Ho, 2006).
According to Kent Grayson & Radan Martinec (2010), authenticity means that – “something which is used to make people understand that the thing is not imitated or copied, but describes”.
In the above case, the meaning of authenticity would be taken in this regards that all the theme parks that are being designed, constructed have something special to communicate & has a deep meaning attached to it. It should be believed that it is purely original & not copied or imitated. It gives a feel of the cultural heritage attached to it (Bob McKercher and Pamela S.Y. Ho, 2006).
The visitors or the tourists interpret the heritage, the cultural tourism in a positive sense. They think that it is one of the easiest ways of reviving as well as to imbibe the cultural heritage in them. The visual representation would give them a fair idea regarding their culture as well as the heritage prevalent on that particular region (Bob McKercher and Pamela S.Y. Ho, 2006).
The visitors feel that heritage tourism has been at a growth pace especially in the US. It is regarded as a global experience. This gives a positive feeling in the heart & soul of the tourists, as they would be able to recapitulate the moments their forefathers enjoyed in the past & have a feeling which makes it really important for the travellers to know what they should expect as well as experience in the future years to come (Bob McKercher and Pamela S.Y. Ho, 2006).
The visitors travelling in such type of the heritage sites as well as theme parks, monuments have realised that, they should visits such kind of places in near future also. Cultural heritage & tourism have been on a peak in the recent years (David Koenig, 1994).
The travellers also interpret the heritage in such a manner which would help them to learn, explore new things. Gain new knowledge which they could share with their children, colleagues, etc. This would also help them to meet the requirements as well as meet up with the greater opportunities; interpret & have greater guidance for the future (Bob McKercher and Pamela S.Y. Ho, 2006).
The overall experience of the visitors as well as the travellers is discrete in certain attributes. There have been effective experiences which have lead to an urge to travel more explore ore & hence learn more about the cultural as well as the heritage sites (Bob McKercher and Pamela S.Y. Ho, 2006).
There have been various experiences which have lead to the visitors as well as the travellers to share them with everyone around. They call them as their hidden moments or the memorable experiences which they would cherish in the future years (Bob McKercher and Pamela S.Y. Ho, 2006).
Thus, it could be concluded by saying that heritage is something which should be imbibed in the individual from day one (when the baby is born). It refers to the intangible assets which are their & communicates a lot regarding a particular region or a country (David Koenig, 1994).
According to The International Council on Monuments and Sites (ICOMOS), heritage has been defined as tangible assets, such as historic places, encompassing landscapes, inborn as well as cultural environments, built environments, as well as includes certain intangible assets, which comprises of collected works from the history & prolonged various cultural practices, knowledge as well as various living experiences.
This essay focused mainly upon what is heritage, how it links everybody into one bond. The two theme parks mentioned above Universal Studio, Singapore & the Disneyland at USA though are different in their product offerings but does not lead to any type of misconception (Bob McKercher and Pamela S.Y. Ho, 2006).
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