An Essay on Effective Business CommunicationMan is a social animal and in order to remain so, he needs to be articulate about his emotions and ambitions. Communication plays a vital role in evolving the role of a manager in a business scenario. It is only the power of communication which elevates the status of a manager to a leader’s. All communication techniques like verbal, non-verbal and written are very effusive in business communication and help a person individually and in a group setting immensely (Tutorialspoint 2012). A manager can use these techniques for various marketing strategies such as reputation management, event management, brand management etc.
Critical reasoning helps a student to inspect pros and cons of each issue and reflect on those while making important decisions (Robert T. Carroll 2000). In this way, critical reasoning helps him grow as a learner. To analyze a situation with a critics’ eye, one must first adopt a critics’ attitude. After that, student must identify himself with the issue in-hand following which he must evaluate all the information sources before making his final argument (Greg R. Haskins 2010).Cognitive skills help a manager making quick decisions about various management issues related to organization. These issues range from employees’ motivational problems to training and developmental needs. Communication between hierarchy levels within the organization also affects a manager’s decision making skills as sometimes senior management doesn’t encourage the line managers to come up with their own assessment of critical organizational issues. In this way, cognition facilitates free flow of information, applying necessary knowledge in handling critical issues (John B. Best 1999).
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