Business development help on: business model – “Business 2 Consumer Model”

Recommend a business model for Chris and Lyn’s business. Provide a clear description of each component of the business model.The business model – “Business 2 Consumer Model” for Chris & Lyn’s business has been discussed in this section of the write up. The online business which Chris & Lyn wish to start will be termed to as the B2C model. This means that, the transactions would be made available between the business organizations & customers. The online business would provide an online catalog describing the range of the products & services offered. The customers would use any of the payment methods to pay for the services acquired (Silver, 2002).

Some of the advantages amongst B2C model have been described as under. They are as follows:

Þ    Business to Consumers (B2C) has been referred to as a much more advanced & competitive as compared to business to business models (B2B).

Þ    In such type of model, the products & services are readily available. There are various types of benefits attached with this type of model. They are customized services, lower cost as compared to catalogues, accurate payments’, prompt services, 24*7 availability & more profitable (Duff, 2012).

Þ    The main benefit with this type of model is to save money as well as procure immediate decisions.

It must be kept in mind by Chris & Lyn that, while incorporating any of the business models the potential revenues shall be taken into consideration. The business model i.e. B2B model will help in order generate high levels of revenues.

There is no such thing like a Free Lunch.! The cost as well as the potential revenue would require a business model which would help in the derivation of the revenue. Every site over the web consists of a business model which helps them to derive high levels of revenues. There are different business models which are used by the various websites to generate revenues (Silver, 2002).

The major e-commerce business models which can be used by Chris & Lyn in order to generate high levels of revenues have been described in this section of the write up. All the five models mentioned below. They are as follows:Þ    Billboard

Þ    Advertising

Þ    Subscriptions

Þ    Storefront

Billboard: Billboard shall be used in order to generate high levels of revenues by Chris & Lyn. In such type of sites, Chris & Lyn would be able to generate revenues with the help of creating awareness regarding the different products & services over the web. It must be taken into consideration that, these days the corporate sites load the electronic brochures consisting of the various products & services offered by the organization. This helps to attract as well as inform the potential & the existing customers regarding the product offerings of the same. In case of Chris & Lyn, this business model would be regarded as one of the best ways to generate high amounts of revenues.Advertising: Attractive advertising shall be used by Chris & Lyn in order to generate revenues. Spending high dollars would help to attain consumer viewership as well as attract people to buy or try the products and services offered by the enterprise. In case of e-commerce advertising for Chris & Lyn some of the best means would be to flow banners, ezine advertisements & sponsorships (Silver, 2002).

Storefront: Storefront also refers to one of the ways with which Chris & Lyn would be able to generate high levels of revenue. Storefront refers to an electronic catalog which consists of the different types of products & services offered by Chris & Lyn. This type of an e-commerce business model helps to complete the website as well as surpass the wholesalers & retailers to offer the product directly to the consumers (Duff, 2012).Subscriptions: Lastly, subscription models would also refers to one of the business models which would help to generate revenues at Chris & Lyn. Though this type of business model is not widely accepted by the consumers as it only subscribe to a specific niche target audience who has their specific needs. Such type of sites consists of content written by the experts with timely information. The payment within such type of a business models would be done by the credit cards as it has been referred to as one of the common payments systems.

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