Category Archives: INTERNATIONAL MANAGEMENT

Marketing assignment essay help: Aston Villa football club

Marketing assignment essay help: Aston Villa football club

Introduction:

University Assignment Help AustraliaProperty that is to be auctioned after 2 weeks is Aston Villa Football club located at Trinity road, Birmingham. Pricing quoted for this property is $300,000. Therefore, marketing strategy of the agent involves engaging local investors, qualifying them with a powerful deposit need and finally selling to the highest bidder within the given time of not more than 45 days. Marketing activities included twin 8’x4’ full color signage with huge banner on front of football club’s building. Wide-ranging direct mail aimed to the investors and developers of retail property as well as corporate and private club operators over the entire Birmingham prior to 45 days. Ads with respect to the property were published in reasonable regional newspaper and magazine exhibiting and operating instead through main market and suburban regional papers for 30 days. Large Google ad word was also taken into consideration for marketing campaign of the club. Additionally, information package of all-embracing bidder was maintained encompassing all the disclosures related to the property, order of licenses, photography involving airborne, highway statistics and demographics and made it available online.

Read More..

Marketing assignment report and literature review: Opinion leaders – Luxury products

Marketing assignment report and literature review: Opinion leaders – Luxury products

Abstract:

University Assignment Help AustraliaMain aim of this literature reviews is to discuss about opinion leaders and their involvement in marketing of luxury products. Traditionally an opinion leader has been considered an agent who is an active user of media and who generally understands the media messages’ meaning or content for lower-end media users. Nevertheless, the changing landscape requires a new standpoint of view with respect to these opinion leaders. They play a great role in marketing luxury products on internet through digital and other marketing strategies. In this context, paper attempts to put forth a few researches and survey to demonstrate the role of opinion leaders in online and internet marketing of products. Moreover, entire luxury market do not cover the range of opinion leaders, some of the high brands do not consider this as their best or effective plan for marketing. Next, in this line, review presents some examples briefing the effects of internet on luxury products’ marketing and effect of opinion leaders towards online communities. Online communities in the World Wide Web have become progressively interactive and networked and they have major role to play in marketing field.

Read More..

Marketing assignment report on: Report analysis on SMART phones – Banking sector

Marketing assignment report on: Report analysis on SMART phones – Banking sector

Executive summary:

Assignment Expert AustraliaIntend of this report is to discuss about mobile banking which is also known as M-banking. In this context, First part of this report describes the advantages and disadvantages of mobile banking. Afterward, it has focused on the bank’s approach to technologies in order to gain competitive advantage. In support, analysis of approach has also thrown light on the concepts related to information system’s strategic use. On the other hand, other ways of maintaining customer base and satisfaction have also been illustrated in relation to bank’s strategic approach. Finally, report has introduced a number of ways for using SMART phones in banking sector so that banks could ensure their competitive advantage.

Read More..

Marketing analysis help report on: Toyota Australia

 Marketing analysis help report on: Toyota Australia  

Executive Summary

University Assignment Help AustraliaToyota Australia is an Australian car manufacturer that has been in operation since 1963. Its extensive sales and distribution network extends throughout the country and owns a market share of 18 per cent, generating total sales revenue of $7.079 billion (Key Facts 2012).

Read More..

Marketing assignment on : Service – Airport shuttle bus – NSW

Marketing assignment on : Service – Airport shuttle bus – NSW

Service chosen for this particular paper is airport shuttle bus service in NSW. Main intend of this paper is to present marketing plan of the chosen service. Airport shuttle bus service serves New South Wales in Australia by providing door to door service from residential area of NSW to the airport. Company is also specialized in charter bus service. It offers:

Read More..

Marketing essay on: Product development process – Sony mobile

Marketing essay on: Product development process – Sony mobile 

University Assignment Help AustraliaThe product chosen for discussion is sony mobile. Its product development process has been discussed in brief. On the basis of analysis, it was found that company reduced hardware and software platforms in their overall mobile group. They also focused on picture and touch screen quality, as customer considers it most while using a hand set. Moreover, company decided to go with Android rather than any other options because it is already popular among the customers and would be much faster. They followed their technical excellence and a rich tradition or traditional expertise. In this context, there are a few competency areas where it needed to develop. Therefore, to make its handset innovative, company should have focus on customer value, competitor differentiation and extendibility. As Sony included android in its system, it could go for a new product line market to gain competitive advantage. It should have focused on its precision of engineering, making perfect and new designs. Every company wants to be a pioneer and swim upstream. In this core concept, a realistic strategic framework should be designed in order to reinforce the entire product development system not to change that. Thus, there are some realistic approached that could have been used by Sony to make its product effective and innovative (Fatakia, 2012).

Read More..

Marketing assignment report on: Smarties candy

Marketing assignment report on: Smarties candy

  1. Executive summary

University Assignment Help AustraliaThe assignment has been formulated to highlight the various elements which shall be taken into consideration while performing the brand audit. The assignment takes into consideration a detailed brand audit for SMARTIES Candy. The brand methodology consists of the following steps i.e. formulate connection with the various internal & external personnel, perform secondary research, have an in depth view regarding the enterprise (internally or externally), provide product differentiation, focus upon the brand offered, have fair brand identity, take into consideration the upcoming trends and choose the marketing communication channel which would help to increase the levels of revenue generated.

Read More..

Marketing assignment essay on: British asset trust – Marketing

Marketing assignment essay on: British asset trust – Marketing

Introduction:

Sample AssignmentThe company chosen for this paper is British asset trust. It is a global growth and income sector company. Moreover, Benchmark of the company is 80% FTSE which is termed as all-share index and 20% FTSE that is termed in all world index excluding the United Kingdom only. The total asset of trust is 454.3 million EUR as on 31 October 2012. In addition the vision of British asset trust is to focus on strategic corporate social responsibility initiatives and achieve a sum of return in surplus of its benchmark. Therefore, company aims to invest principally in an expanded portfolio of equities and other related securities at international level. In addition, it aims making payments to investors four times a year and thus maintaining a developed and advanced dividend policy (F&C investments, 2012).

Read More..

Marketing research analysis help on: Marketing research and hypothesis on Nokia challenges

Marketing research analysis help on: Marketing research and hypothesis on Nokia challenges

Assignment Expert AustraliaProblem definition:

The first and most important step in a marketing research is to define the problem which is often more critical than fIntroduction: Intend of this essay is to present the key concept of bureaucracy and its applicability within the organizations. In this regard, its negative impact on employees’ motivation has also been discussed. First, it is required to provide the outline of bureaucracy and its role in the organizations. It refers to a group of officials those who are not elected specifically by the organization and implement their own rules, laws, regulations, ideas and other functions. Organizations using bureaucracy within the premises usually form a few layers of management, through which decisions are passed and concluded by authority. The concept of bureaucracy in the organizations gives birth to a threat of individual freedoms (Mises, 2012). Bureaucratic structures: The structure and main characteristics of bureaucracy have been illustrated by Max Weber. He basically discussed about fact, significance and impact on employees’ motivation in an organization. The characteristics are as follows: • Centralized structure: In this, only one senior person holds the authority to make the decisions and direct the company. Other department heads and concern employees are not involved in decision-making process. Bureaucratic organizations often follow centralized structure and only owner is concerned for making laws, rules and regulations for company. • Formal hierarchical structure: Certain layers of management are decided by the owner. Each layer has the power to control the level below and same is controlled and managed by the level higher than them. In other words, it can be said that central planning done by the organization and centralized decision making are based on formal hierarchical structure (Busting bureaucratic, 2011). • Management by rules: One of the main characteristics of bureaucratic structure is that management is processed with rules. Those rules are made at higher level of the organization and are executed by lower level. • Organization based on functional specialty: Bureaucratic structure also demonstrates that works are done by specialists and rest people are allotted work based on their type of work and skills they do have. • Division of labor: It is the allotment of employee’s work according to their specialization. Therefore, each task is performed by a separate person and on the other hand it breaks down the work into simple tasks. • Up-focused or in-focused mission: If the organization seeks to serve the stockholders, the board of directors and agencies empowering it, then they keep their mission up-focused. Alternatively, if the organization aims to serve and benefit itself, then it makes its mission in-focused (Lambert el, 2007). Impact on bureaucracy on employees’ motivation: Bureaucracy within an organization makes an impact on employee’s motivation and thus discourages creativity and innovation. Moreover, front line managers are supervised by the level above and in this case they may receive less satisfaction from their end which will result in increasing turnover rate of employees. Apart from this, employees may find themselves bounded by rigid controls and in hands of their seniors and supervisors which may again makes them feel less concerned in the organization. Therefore, employees in bureaucratic organizations may feel less competent and able to adapt to ever-changing marketplace, industry legal conditions (Volti, 2007). Furthermore, centralized structure of bureaucratic organizations makes a negative impact on employees’ motivation. Owner does not involve the employees in decision making and any other important activity related to organization which makes them feel less noticed and valuable within the premises. On the other hand, as the authority is in owner’s hand only, he or she may require more time to accomplish the decision-making process and other related tasks which will result in slow operations of business but provides accurate results. Similarly, division of labor brings the boredom to the employees, as they get bored by performing same task daily and do not get any growth opportunity such as job enlargement and job rotation. The skill and knowledge level of employees stuck with their daily experiencing work and makes them less competent for gaining competitive advantages and their own personal growth (Lewin, 2012). Subsequently, employees are not recognized by their level of performance and achievements they achieve in such organization. It becomes the main reason, they do not prefer to work in bureaucratic organizations or leave it early. Employees wish to get rewards, non-monitory and monitory recognition but are less motivated if they are not provided with all these. Bureaucratic organizations do not offer such direct, short term and suitable rewards system to their employees. Likewise, they are directed by the seniors at every level whereas they want to be self-directed and will result in higher productivity. The organizations’ sole aim of earning profit also affects employees’ motivation and makes them unhappy and unsatisfied with their jobs (Triple Helix innovation, 2012). Application of examples: To support the characteristics of bureaucracy, China’s automobile industry which uses division of labor has been taken for an example. It was noticed during the analysis that division of labor based on vertical division may imbalance overall production capacity and affect the stages of manufacturing process. In this context, it was found that it diminishes the level of capability due to experience of an employee in only one field as he/she does not provided with an opportunity to work for other departments. The other face of this research also illustrated the impact of ownership and control on employee as an individual or a group. Management control over the production process made the employees feel confident and self-start and therefore resulted in better production level and higher sales volume all over the world. Furthermore, several layers have been formed in Chinese automobile industry which has dissatisfied the employees in terms of reporting to multiple levels of managers separately. This makes the wastage of time and lowers their level of confidence and capability in turn (Marukawa, 1995). Application of theory: Additionally, Maslow’s motivation theory can be presented and explored in support of discussion put across in this paper. Maslow presented a hierarchical structure of five needs of people in a descending order. Therefore, Fifth level of need is self actualization which states that every individual has a need for his/her self-fulfillment. In this regard, a person wishes to realize his/her own full potential and wants to become the best as per his/her capability. It can be aligned with the motivation and behavior of the employees as want to be a self-starter, enthusiastic, creative, innovative, and dedicated and want to love challenges and multiple tasks. But people in bureaucratic organizations are directed by the owner and are not provided to enjoy multiple tasks (Call of the wild, 2012) Fourth level of need is self-esteem which is the need for self-respect and acceptance. It states that every person has a desire to be recognized by others and in this sense; he/she wants to be felt strong, important, valued and respected by others. But, bureaucracy doesn’t provide them with the opportunity to display their talents and skills so that they could be grateful for attention and recognition. Next need presented by Maslow is social need and need for communication, love, response and relationship. This need relates to the discussion where they are not involved in decision-making processes and other activities. It makes an impact on the employees’ motivation as they do not become able to communicate with others properly (Green, 2000). Moreover, second level of individual’s need is safety, security and protection need. Employees’ always think of their personal, family and job security and protection so that they could secure their future. Bureaucratic organizations tend to avoid providing the employees with such protection and security which may harm their motivation level throughout their work and result in less interest and confidence at work place. First level of hierarchical need is the need for hunger and thirst which is basic and psychological need of a person. It can be linked with the motivation of employees because they need to eat, sleep and take care of their health proper in order to sustain and work better within the organization. This will result in higher level of self-confidence and make them free of any pain and provide good results (Earthlink, n.d). Conclusion: This paper has discussed about bureaucracy concept in the entire discussion. It can be concluded that non-elected official persons make rules, laws and ideas to be followed by lower level of management within the organization. Afterward, some major characteristics of bureaucracy have been described such as division of labor, formal hierarchical structure, and management by rules, etc. Then, impact of these characteristics on employee’s motivation has been taken into consideration defining the consequences. For support, a Chinese automobile industry’s example has been presented from motivation point of view. Finally, Maslow’s motivation theory has supported the overall discussion and related it with motivational aspects and human needs of employees in an organization. Reference: Busting bureaucratic 2011, Bureaucratic form according to Max Weber-his six major principles, viewed on 8th November 2012, <http://www.bustingbureaucracy.com/excerpts/weber.htm>. Call of the wild 2012, Maslow’s hierarchy of needs- How to motivate your staff, viewed on 8th November 2012, <http://www.callofthewild.co.uk/library/theory/maslows-hierarchy-of-needs-how-to-motivate-your-staff/>. Earthlink n.d, Maslow’s theory of motivation and human needs, viewed on 8th November 2012, <http://home.earthlink.net/~denmartin/maslow.html>. Green, C 2000, “A theory of human motivation”, Psychological review, vol. 50, pp. 370-396. Lambert, E al 2007, “The Impact of Centralization and Formalization on Correctional Staff Job Satisfaction and Organizational Commitment: An Exploratory Study”, A critical journal of crime, law and society, vol. 25, no. 4. Lewin, L 2012, “The effects of bureaucracy on employee’s motivation”, MERLOT. Marukawa, T 1995, “Industrial groups and division of labor in China’s automobile industry”, The developing economics, pp. 330-355. Mises, L 2012, Bureaucracy, Ludwig von Mises Institute. <http://mises.org/etexts/mises/bureaucracy.asp>. Kurman, M 2012, “Motivating and retaining innovative employees in a bureaucracy”, Triple Helix innovation. Volti 2007, Bureaucratic organization, Sage Publications, UK. inding out its solution. By determining and expounding management need of information, problem can be defined easily. Therefore, the problem taken here for this marketing research is with regards to management’s decision whether Nokia which is such a big company should make a move ahead and invest all its resources in producing smart phones or not. This problem has been described for UAE (United Arab Emirates) country concerning their practical marketing issues and challenges. Additionally, the research’s main aim is to present the views from consumers’ perspective. In this context, determining consumer behavior and preference in UAE also becomes a problem to be identified as product is required to be produced according to their needs. The problem in this case may be that market is quite familiar with Nokia Company, but still is not that much capable to doing good business in the said country. Moreover, problem can be with phones distribution to the public on time (Kroelinger, 2002).

Read More..

Marketing plan and report on: Mitre football relaunch

Marketing plan and report on: Mitre football relaunch

Executive summary:

University Assignment Help AustraliaIntend of this essay is to talk about marketing plan or strategy for Mitre football’s relaunch. For this, first company’s introduction and its current situation have been outlined. Afterward, paper has made a customer analysis in order to know their preference and buying behavior. Next segment of the paper has also analyzed the market and competitors for Mitre Football. In addition, political, economical, social, technological, and legal environment analysis is also a part of overall discussion. Similarly, SWOT analysis has depicted strong and weak points of company which can be improved upon. Threats and opportunities direct Mitre to mitigate the risks and to challenge both internal and external environment. As per the aim of this paper, marketing mix also has been included for taken into account as a part of marketing strategy. Therefore, both marketing and financial objectives of Mitre has been discussed and focused upon. Going forward, target market and its segmentations have also been explained so that a general idea can be taken about market and customers. Next, marketing strategy also involves competitive advantage for company. Finally, the stage of implementation of an appropriate marketing mix including product, price place and promotion has been illustrated in this paper. This would also provide the idea for controlling the strategic planning and proposed marketing mix for Mitre Football.

Read More..

Marketing management report on: Brands of Singapore- business environmental factors

Marketing management report on: Brands of Singapore- business environmental factors

Executive summary:

Assignment Expert AustraliaIntend of the report is to talk about one of the local brands of Singapore which is well-known among Singaporean people. Assuming the role of a marketing manager, an international plan has been formed to enter into the foreign market. In this regard, report presents the profile with respect to that Singapore’s company taken for the discussion. Next part of the paper defines political, legal, environmental, social and economic environment in order to create a general idea for international environment. A complete environmental analysis also helps understanding foreign trade investment, exchange rates, interest rates and gross national income at an international level. Apart from this, other risks such as ethical, cultural, investment aspects and financial management issues also have been described. Therefore, researches, surveys and market conditions have been analyzed and have been put before the company to take care of and then to make entry at international level. Besides, international marketing strategy and branding strategy also have been discussed for company to take into consideration. Being a marketing manager of that company, strategies have been formulated and recommended so that they could be taken care for further evaluation of the country’s to do business with. Lastly, some decisive points describe the entire discussion in short.

Read More..

Report Writing on : Vistakon

Report Writing on : Vistakon

Executive summary:

Assignment Expert AustraliaThe main aim of the essay is to present a marketing plan for Vistakon producing a new eye liquid named Brightny Vision which has planned this to replace lens and spectacles in the current market. The report has been continued in several parts. First part of it dictates the current market condition in terms of demand for lenses, spectacles or other related eye liquid from the customers’ side. In contrast, a brief description has been presented with respect to the market. Moreover, a table is also included as a part of the report which will describe the need for segment and consequent benefits for those segments. The table will highlight the targeted segment and the needs of the customers under that segment. Next part of the report talks about the new product which has been launched by Vistakon including all necessary aspects and features of the product. Furthermore, it also has been presented in terms of its competitive evaluation to assess the competitive ability in the current market. Afterward, various channels and logistics for the distribution of the product have been discussed and evaluated to bring it forward in the market. A table containing sample of all the competitive products of Brightny Vision eye-liquid and their pricing have been delineated. The end part of the report demonstrates SWOT analysis of Vistakon. At the end, summary has been made out of the entire discussion.

Read More..

Marketing analysis essay on: Company’s SWOT on ANZSIC code of the company

Marketing analysis essay on: Company’s SWOT on ANZSIC code of the company

Assignment Help AustraliaIntend of this paper is to discuss an organization and the industry in which this is operating. In contrast, ANZSIC code of that industry has also been specified. Next segment of the paper has made a situational analysis based on company’s strengths, weaknesses, opportunities and threats. Therefore, paper has attempted to identify every internal and external environmental factor before taking a SWOT analysis, which may have impact on the company. The forthcoming section of this paper has described the organization’s objective in depth. Afterward, some recommendations have also been added as a part of the overall discussion to improve the marketing objective of the company. Consequently, market segmentation, target market, positioning strategies of those organizations has been illustrated. In addition, the description of these strategies has been evaluated with reference to the established marketing objective of the company. Moreover, the paper has outlined marketing mix concept of the company and their interrelationships. At the end of paper, recommendations have been made for each of the marketing used that will help the company monitoring and improving its marketing performance.

Read More..

International business environment Report writing help: Vietnam business policies and factors

International business environment Report writing help: Vietnam business policies and factors

Content:

Buy Assignments Online

  1. Executive Summary………………………………………………………….3
  2. Introduction…………………………………………………………………..4
  3. Profile…………………………………………………………………………4
  4. International business environmental factors………………………………5
  5. Political system………………………………………………………………5
  6. Legal system………………………………………………………………….6
  7. Economic system…………………………………………………………….7
  8. Economy……………………………………………………………………..7

8.1  Status…………………………………………………………………….8.

8.2  Foreign direct investment flow………………………………………….8

8.3  Stability & Growth………………………………………………………9

Read More..

Product management assignment on: Essay help on Samsung Galaxy S3 Mobile phone – Australia

Product management assignment on: Essay help on Samsung Galaxy S3 Mobile phone – Australia

  1. 1.      Product Overview:

Assignment Help AustraliaProduct chosen for the discussion is Samsung Galaxy S3 mobile phone in Australia is a touch-screen based smart phone.  The most admired Android phone in Australia’s market is Galaxy S3. It encompasses fully loaded Android, has a processor of swift dual-core and moreover a camera feature of strong 8 mega pixel. Apart from this it is of reasonable worth with AU $899 and can be afford easily with its excellent software enhancements (Samsung, 2012).

Read More..

Marketing assignment report help: Market analysis – Woolworth

Marketing assignment report help: Market analysis – Woolworth

Executive Summary:

Sample AssignmentThe aim of the report is to present a market analysis for the proposal offered by Woolworth undertaking extend charitable mission for the people of Congo, Africa. In this context, report has been continued including the nature of the industry of Woolworth, other relevant information based on demographic influence, past & future trends of the same industry. Further, it also consists of the information about prospect customers, competitors, contractors and future trends justifying the business proposal of Woolworth. Next, a practical view also has been taken into account involving the logistical, legal and other related outfitted/operational issues that may affect the project’s success.

Read More..

Marketing report help: Segmentation of company

 Marketing report help: Segmentation of company  

Sample Assignment

Executive summary:

Intend of this report is to highlight the role of segmentation in a company when it plans to go international. In this context, a brief outline of market segmentation of the products has been presented. The analysis has to be made on the basis of a company so that practical implications can be discussed. Further, most significant factors playing role in segmentation of international markets also have been identified. The entire analysis is based on the firm chosen for the study of report. Therefore, an introduction of the relevant company is an essential part of the report. Moreover, a line of its products have also been introduced to define the segmentation for it. Next, a separate section has added to the report for making recommendations. The recommendations are concerned with the information that company can take into account while conducting the segmentation analysis. Afterward, some decisive points have been drawn out of the entire report to put the conclusion forward. 

Read More..

Marketing assignment on: Consumer Behavior

 Marketing assignment on: Consumer Behavior

Sample Assignment

Content:

  1. Introduction of LUSH Cosmetic Brand………………………3
  2. Discussion about new product introduced…………………….3
  3. Consumer target market……………………………………….4
  4. Consumer issues………………………………………………6
  5. Consumer responses’ analysis…………………………………9

Interviews……………………………………………………10

Implications for LUSH cosmetics……………………………12

  1. Conclusion……………………………………………………14
  2. Recommendations……………………………………………15
  3. Reference…………………………………………………….16
  4. Appendix……………………………………………………..19

 

                       Introduction of LUSH cosmetic Brand:

Read More..

Marketing assignment help: Advertising & communication

Marketing assignment help: Advertising & communication

Task 1

Assignment Expert Australia(a).Advertising has become such an explicit and special field that it has its own procedures of operations, its own specialists seek opinion from their own different consequence not just in the field of marketing but also in total dimension of branding the product. Many advertisers want to launch their new product in the market. But they do not have a clear idea of advertising it in a way, which could be made available to the target customers. In this case, the media agencies come forward to benefit the advertisers by advertising their product effectively in the market. A Media agency is a professional firm that helps companies in communicating with their potential and existing customers. They also make sure to have a well defined target audience in order to make the advertisements reach the right person at the right place and at the right point of time (Sound Idea Digital, n.d).

Read More..

Marketing essay help on: Customer’s perception

Marketing essay help on: Customer’s perception 

Sample AssignmentIntend of this essay is to discuss about the customer’s perception towards service and goods innovation.  In support, essay tries to make an analysis of innovation processes between firms involved in production of goods and the firms which are into delivery of services. On the basis of research it highlights some of the underlying differences in their innovation processes. In light of this discussion, arguments made by Van Looy, Debackere and other authors on service delivery and goods production’s innovation have been put forward in next sections of the essay. Further, descriptive essay focus on the techniques of service blueprinting and its benefits which entail an organization to be competent with the successful completion of innovation projects.

Read More..